Taylor Swift's The Life Of A Showgirl arrived on Friday, and it quickly broke records by selling 1.2 million vinyl copies in the first day. Now, the album is breaking another sales record for the largest week for an album by earning 3.5 million equivalent album units, per Billboard.
The record was previously held by Adele's 2015 LP 25, which had 3.482 million units. Swift's 3.5 million equivalent album units are made up of 3.2 million traditional album sales (physical and digital purchases) and 300,000 powered by streaming activity of the songs, as reported by the data tracking firm Luminate.
According to a Redditor's spreadsheet, Swift has at least 28 variants of The Life Of A Showgirl so far. She recently went on Apple Music’s The Zane Lowe Show and acknowledged the record's reception:
I welcome the chaos. The rule of show business is if it’s the first week of my album release and you are saying either my name or my album title, you’re helping. And art, I have a lot of respect for people’s subjective opinions on art. I’m not the art police. It’s like everybody is allowed to feel exactly how they want. And what our goal is as entertainers is to be a mirror.
