The tune that made Hummer's ad spots so hummable finally gets its own, entirely more eco-friendly video. Cool production notes, too:
Directors Judy Welfare and Jeremy Hollister capture much of the song's fervent busyness by using a special 5 camera rig splayed out in a semi-circle and attached to the bed of a truck. With Dear literally hanging out over the street, they used mirrors to create a layered effect, similar to the vocals on Don and Sherri, except these shots were achieved for real, in-camera.
From the outstanding, Vonnegut's Cat's Cradle referencing Asa Breed:
[videoembed size="full_width" alignment="center"][/videoembed]
Who needs a gas guzzler when you've got a five-camera + mirrored truck bed? Asa Breed is out via Matthew and Sam's Ghostly International label. Also, "Don And Sherri" is being released on an EP by the same name, featuring a cover by Hot Chip, a remix by M.A.N.D.Y., and a DJ Koze (Kompakt) remix of other Asa track "Elementary Lover" (originally performed by Matthew Dear and labelmate Mobius Band). More info on the Don And Sherri EP here.
UPDATE: Take a listen to the Hot Chip take...
Hot Chip - "Don And Sherri" (QT | Real | WMA)
AND as jp reminds us -- bringing the live show to Studio B Halloween night. The rest of his scheduled tour dates:
10/24 - Minneapolis, MN @ Triple Rock
10/25 - Madison, WI @ Cafe Montmartre
10/26 - Chicago, IL @ Smart Bar
10/27 - Cleveland, OH @ Grog Shop
10/31 - Brooklyn, NY @ Studio B (as Matthew Dear's Big Hands, w/live band). DJs include Juan Maclean, Morgan Geist, T&T (DFA's Tim Goldsworthy & Tim Sweeney), Derek Plaslaiko
